Recap from the latest Indie Night — why curated live experiences are part of our distribution strategy, not an afterthought.
Indie Night is a curated screening series we run because the rooms we wanted didn't exist on the calendar we needed them on. We program it, we host it, we control the door.
It is part of how we think about distribution. Streaming partners and theatrical are the wide channels. Live experience is the deep channel — smaller audiences, longer relationships, real word-of-mouth.
Recent nights have featured shorts, works-in-progress, and feature premieres from filmmakers across the Bay. Every screening is paired with a curated Q&A or live performance. No sponsors-only lineups, no extracted programming.
If you make work in or about the Urban West and you want a real room to show it in, get in touch.
